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Airfare surge freezes new MICE bookings, threatening Thailand’s 163-billion-baht target

April 30, 2026

Thailand’s MICE industry is facing a slowdown in new bookings as airfares rise by about 20% amid Middle East tensions, forcing corporate groups to cut participants and raising concerns over TCEB’s 163-billion-baht revenue target.

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Airfare surge freezes new MICE bookings, threatening Thailand’s 163-billion-baht target